The market situation

 
 
 

 

Strong focus on product news and improvement of existing products means we can sell our products on parameters other than price. Another very important focus area is continuously keeping a strong focus on investments in rationalizing the production procedures.

If a potplant is to be successful it must be durable, colourfast and resistant to diseases. It must also have a good shape and a nice scent.

 
 

 

In 2006 FAIRYTALE FLOWERS® presented MARY MEE®, which was named by HRH Princess Mary. In 2009, Pretty MEE® and Sweet MEE® joined the product range and in 2012 we present the new GET MEE® Dark.

Visibility in the market is incredibly important, that we gain by a strong commitment to our brand FAIRYTALE FLOWERS® and by participating in exhibitions around the world. See where you find us in 2012 under Calendar.